Unlocking Spain’s business ecosystem: How NeoRetos helps you turn clusters into growth accelerators
- Patrik Rouault
- Jul 28
- 2 min read
Updated: Jul 31

Market entry is one thing. Embedding your company in the Spanish ecosystem is another.
At NeoRetos, we help international companies go beyond incorporation to achieve strategic relevance in Spain.
One of the most powerful — yet often underestimated — drivers of long-term success? Industry clusters.
Let’s explore why they matter, and how NeoRetos helps you turn them into tangible business value.
Why Clusters Matter — and What They Really Are
Across Spain, sector-specific clusters bring together companies, research institutions, universities, and public agencies to collaborate, innovate, and grow. Recognized by the Spanish Ministry of Industry as AEIs (Innovative Business Groups), these clusters are engines of trust, visibility, and acceleration.
They offer:
Access to collaborative R&D and public funding
Insights into local trends and regulations
Strategic introductions to key players in your sector
A fast-track to ecosystem credibility
Whether in automotive (CEAGA – Galicia), cosmetics (Beauty Cluster – Barcelona), or tech and AI (Málaga TechPark), clusters are where foreign companies become relevant, fast.
The Common Mistake: Treating Clusters Like Directories
Joining a cluster isn’t like subscribing to a newsletter. It requires:
Understanding the informal rules
Building trust locally
Knowing who to approach and how
Being active in the right conversations
Without guidance, many companies join — but never benefit.
That’s why NeoRetos puts cluster strategy at the heart of our consulting practice.
NeoRetos: From Contact to Credibility
With over 15 years of experience on the ground, NeoRetos helps you:
Identify the most strategic clusters based on your sector and goals
Prepare your entry pitch and adapt your messaging to local expectations
Build meaningful relationships with the right institutions and partners
Join active projects — not just mailing lists
We don’t just open doors. We help you walk through them — prepared, relevant, and positioned for success.
Clusters and the NeoRetos 5A Approach
At NeoRetos, our international expansion consulting is structured around the 5A Method:
Awareness – Uncover what you don’t know
Assessment – Know what to adapt
Alignment – Customize your approach
Alliances – Leverage local power
Acceleration – Scale with confidence
Clusters are a key component of the “Alliances” phase — where trust-based relationships and local ecosystem integration become powerful growth levers.
Final Thought: Don’t Just Enter — Embed
In Spain, clusters are more than networks. They are strategic platforms for innovation, funding, visibility, and business development.
They help you understand the local rules, gain early credibility, and grow with the right allies.
With NeoRetos, you don't just access clusters — you activate them.
Ready to go beyond market entry? Let’s talk about how we can turn Spain’s clusters into your competitive edge.



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